I Guess I did it again 😛
Still a bit surreal that such a huge fashion house has decided to use one of my old hardcore songs, but hey….they DO seem to have taste 😛
RUFFNECK FEATURED IN NEW DIOR HOMME CAMPAIGN
Hardcore meets high fashion! A first? Ruffneck has the exclusive, as the track ‘Jiiieehaaaa’ by Diss Reaction (aka Ruffneck & Predator) is used in the new Dior Homme winter 2017-2018 campaign.
Used as backdrop in the Into the night video directed by David Sims, the Dior campaign displays fast cuts and models raging through ominous hotel rooms. A vibe many can relate to, as this vision on life is brought together.
Discover the Dior #intothenight video